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| Qualification Title | Pearson BTEC Level 5 Higher National Diploma in Business |
| Unit Number and Title | Unit 53: Planning for Growth |
| Assignment Title | Planning for Growth |
| Submission format | The submission is in the form of a strategic management plan report. This should be written in a concise, formal business style using 1.5 spacing and a font size of 12. You are required to make use of headings, paragraphs, and subsections as appropriate and ensure that the report is justified and aligned. All work must be supported with research and referenced using the Harvard referencing system. Please also provide a bibliography using the Harvard referencing system. The recommended word limit is 4,000– 4,500 words, although you will not be penalized for exceeding the total word limit. |
| LO1 | Examine the key factors that SMEs should consider when evaluating growth opportunities. |
| LO2 | Evaluate the various methods through which organisations access funding and when to use different types of funding. |
| LO3 | Create a business plan to communicate a growth strategy in a business to the relevant stakeholders. |
| LO4 | Evaluate the various ways that a small business owner can exit the business and the implications of each option. |
| Vocationa Scenario |
You are working as the Junior Business Development Manager at Sam's Chicken, a British Fast Food
retail chain. Sam’s Chicken started its operation in 1990, with its first restaurant opened in Wealdstone, Harrow. It has expanded to 15 outlets nationwide, though its main presence is in London. Sam's Chicken offers a variety of chicken-based menu items, including wings, drumsticks, and fillets, as well as sides such as fries, onion rings, and coleslaw. The chain's menu also includes burgers, wraps, and salads for customers looking for alternative options. |
| Assignment Guidelines | |
| i) | Analyse the development of products and services as a basis for growth ensuring that you apply Ansoff’s Matrix OR Porters Five Forces to evaluate Sam’s Chicken for growth opportunities. |
| ii) | Critically evaluate growth options using Pestle analysis AND the Product life cycle to establish the understanding of competitive advantage at Sam’s Chicken. |
| iii) | Justify options such as international expansion AND partnership for growth while identifying potential risks for both options and how can be mitigated for Sam’s Chicken. |
| iv) | Submit a soft copy to Turnitin on the submission date. Use a normal script with a proper font size of 12. |
| v) | Attach the front sheet of this assignment brief to your work for assignment submission with signatures on the statement of authenticity. |
| vi) | Assignments submitted after the deadline will not be accepted unless the Extenuating Circumstances Form is submitted with third-party evidence. |
| vii) | Collusion and Plagiarism must be avoided. Collusion and Plagiarism must be avoided. (For further details please refer to Academic Misconduct Policy and Procedure, Plagiarism Handbook, all available on Moodle) |
| viii) | Start each answer on a new page and pages should be numbered. Highlight each question clearly. |
| ix) | To get merit, you need to address the characteristics of Pass and achieve M1, M2, M3 and M4M3 and M4 |
| x) | Include a Bibliography at the end of the assignment and use the Harvard referencing system. |
In order to pass this unit, the evidence that the learner presents for assessment needs to demonstrate that they can meet all the learning outcomes for the unit. The assessment criteria for a pass grade describe the level of achievement required to pass this unit.
| Assessment and grading criteria | |||||
| To achieve a pass grade the evidence must show that the learner able to: | To achieve a merit grade the evidence must show that, in addition to the pass criteria, the learner is able to: | To achieve a distinction grade the evidence must show that, in addition to the pass and merit criteria, the learner is able to: | |||
| P1 | Analyse key considerations for evaluating growth opportunities in an organisational context. | M1 | Critically evaluate the options for growth, using a range of analytical frameworks to demonstrate the understanding of competitive advantage in an organisational context. | D1 | Justify specific options and pathways for growth, taking into account the risks of each option and how they can be mitigated. |
| P2 | Evaluate the opportunities for growth, applying an appropriate management tool. | ||||
| P3 | Assess the potential sources of funding available to businesses, in given organisational contexts, addressing the benefits and drawbacks of each source. | M2 | Critically evaluate potential sources of funding for the adoption of an appropriate source/s of funding for a given organisational context. | D2 | Devise potential sources of funding, with a justified argument for the adoption of a particular source or combination of sources, based on organisational needs. |
| P4 | Design a business plan for organisational growth that includes financial information and strategic objectives for a business. | Develop an appropriate and detailed business plan for growth and securing investment, setting out strategic objectives and strategies to meet stakeholder needs and expectations. | D3 | Present a coherent and in-depth business plan that demonstrates. knowledge and understanding of how to formulate, apply and achieve business. objectives successfully. | |
| P5 | Assess exit or succession options for a small business, addressing the benefits and drawbacks of each option. | M3 | Compare exit or succession options for a small business to make valid recommendations. | D4 | Provide a critical evaluation of exit or succession options for a small business, with justified recommendations to support effective exit or succession. |
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